About Dustin DeTorres

Dustin DeTorres is the CEO of DeTorres Group, a B2B SEO & digital agency focused agency that's bee helping B2B companies across the world since 2008. To learn more about Dustin DeTorres, click here.

Medical SEO vs General SEO

By |2019-12-28T20:31:38+00:00September 19th, 2018|Categories: B2B SEO|

Medical SEO vs General SEO What are the differences between optimizing your website with typical SEO best practices versus optimizing with a background in Medical Online Marketing? In this post we are going to break it down for you. Medical Content This is obviously a big one as most agencies aren't able to write at

IVR Artificial Intelligence and Your Pay Per Call Campaigns

By |2018-12-01T20:18:06+00:00August 20th, 2018|Categories: B2B SEO|

Originally posted here: https://www.linkedin.com/pulse/future-ivr-artificial-intelligence-your-pay-per-call-dustin-detorres/ I was watching this video about Google's Assistant aka (Google Duplex) the other day and it got me thinking about the Pay Per Call industry and how it will be affected by artificial intelligence. Obviously an IVR is a piece of "dumb" technology that is used as a part of the process for

3 Pay Per Call Tips Your Mom Should Have Told You

By |2019-08-13T10:08:50+00:00August 17th, 2018|Categories: B2B SEO|

The super high conversion rate of pay per call marketing shouldn't surprise you. But believe or not, most plastic surgeons & aesthetic businesses have never even considered this strategy. If you're ready this, you're probably in the 0.00001% of businesses that have thought about isolating a budget and or tactics to this marketing type. Below,

Calculating Pay Per Call Marketing ROI

By |2018-07-31T12:17:16+00:00July 31st, 2018|Categories: Uncategorized|

If you're a business owner and are spending money on lead generation services via a digital marketing agency or company like a HomeAdvisor, it's probably crossed your mind a time or two...."How much are we making from these calls?". You're not alone. Studies have shown that tracking true return on investment (ROI) a major concern. When

3 IVR Tactics for Long Distance Moving Pay Per Call

By |2018-07-30T11:51:17+00:00July 12th, 2018|Categories: Uncategorized|

As we work with a growing amount of long distance movers here in the United States, we have made an effort to really get granular when it comes to testing out different IVR's for our mover campaigns. Below are some of the tactics we take to segment and test to generate the BEST calls for our

Pay Per Call vs Local SEO

By |2019-08-13T10:11:50+00:00July 2nd, 2018|Categories: B2B SEO|Tags: |

Years ago, when I came into the plastic surgery & aesthetic marketing space,  I realized that we were going up against a huge challenge. So many online marketing agencies out there today had been focusing on Local SEO for a very long time and had huge, established brands and audiences. When I got started I

Guide to Long Distance Moving Company Lead Generation

By |2018-07-30T11:56:01+00:00June 21st, 2018|Categories: Uncategorized|

The Ultimate Guide to Long Distance Moving Company Lead Generation Over the years, people's search habits have changed. So should your moving business. When it comes to generating leads for your long distance interstate / state to state company, it's our recommendation to follow the steps below. We've created one of the most comprehensive guides that

SEO Tactic to Get a Rush of Website Traffic Using SEMrush + Quora.com

By |2018-12-16T21:12:10+00:00December 7th, 2017|Categories: B2B SEO, Videos|

SEO Tactic to Get a Rush of Website Traffic Using SEMrush + Quora.com I recently posted on LinkedIn here: In this video, I show you how to use SEMrush and Quora to generate an influx of website traffic to your website. This is a good strategy for people who may have zero traffic or are