Medical Office Marketing

At DeTorres Group (A Medical Office Marketing Agency), we specialize in Medical SEO & Paid Strategies to help your healthcare locations grow. Here you’ll see a consolidation of all of our medical online marketing related content. Have a question about your practice? Chat with us today.

Some of our focus areas include:

How to Recover from Google’s Medic Update #4

By |2018-10-30T17:54:16+00:00October 30th, 2018|Categories: Google Medic Update, Medical Office Marketing, Medical SEO|

How to Recover from Google’s Medic Update #4 In the final installation of the Google Medic Recovery series (Part 1, Part 2 & Part 3), we are going to talk about technical SEO factors that played into the update. There's been a lot of talk about what you should focus on but I tend to always [...]

How to Recover from Google’s Medic Update #2

By |2018-11-07T14:53:09+00:00October 18th, 2018|Categories: Google Medic Update, Medical Office Marketing, Medical SEO|

How to Recover from Google's Medic Update #2 In part 2 of 4, we are going to go through another series of steps to recover from Google's "Medic" algorithm update (Read Part #1 here, Part 3 here or Part 4 here) . The main point of this post is to.... Focus on Your Website's Consumer Pages In [...]

How to Recover from Google’s Medic Update #1

By |2018-12-01T20:18:46+00:00October 12th, 2018|Categories: Google Medic Update, Medical Office Marketing, Medical SEO|

How to Recover from Google's Medic Update #1 Was your medical / healthcare website affected by Google's Medic update? In this 4 part series, I'm going to cover the main things you can start doing NOW to regain some of your losses. (Read Part 2, Part 3 or Part 4 here) So what was the Google [...]

Structuring Your Medical Website for SEO & UX

By |2018-12-01T20:26:10+00:00October 11th, 2018|Categories: Information Architecture, Medical Office Marketing, Medical SEO|

Structuring Your Medical Website for SEO & UX Your typical one size fits all medical website is no longer going to cut it. Site visitors have become accustomed to getting what they want when they need it, knowing where they are on a website at all times, and being able to communicate with your business the [...]

Google’s Featured Snippet Tips for Medical Businesses

By |2018-12-16T21:09:44+00:00October 4th, 2018|Categories: Medical Marketing Minute, Medical Office Marketing, Videos|

Google's Featured Snippet Tips for Medical Businesses If you've ever wondered how to get your website's content into the Google's feature snippets box, I'm here today to talk to you about how to do so.... So number one, make sure you identify commonly asked questions for the content on your website. Whatever type of medical [...]

Medical SEO vs General SEO

By |2018-12-02T13:59:41+00:00September 19th, 2018|Categories: Medical Office Marketing, Medical SEO|

Medical SEO vs General SEO What are the differences between optimizing your website with typical SEO best practices versus optimizing with a background in Medical Online Marketing? In this post we are going to break it down for you. Medical Content This is obviously a big one as most agencies aren't able to write at the [...]

6 Tips for Google Voice Optimization: Medical Practice Edition

By |2018-12-01T20:09:15+00:00September 10th, 2018|Categories: Medical Office Marketing|

1: Page Speed: https://developers.google.com/speed/pagespeed/insights/ 2: HTTPS 3: Short Answers (FAQ Style) 4: Backlinks: www.semrush.com 5: Social Utilities Example: https://detorresgroup.com/seo-roi-calculator/ 6: Long Form Pages (Pillar Pages): https://blog.hubspot.com/marketing/what-is-a-pillar-page

Google’s Call Only Campaigns for Medical Office Marketing

By |2018-12-01T20:06:27+00:00August 29th, 2018|Categories: Medical Office Marketing|

Google's Call Only Campaigns for Medical Office Marketing With the huge influx of potential patients searching for you via their mobile devices and other searches like "doctor near me", growing fast year over year, it's getting more important to take advantage of how patients are searching for your practice. Whether you work with an agency or [...]