New, Consistent, Quality Patients.
A Data Driven Approach
By working exclusively with plastic surgeons and select aesthetic type businesses, we understand the intricacies of your space. From legal requirements to marketing strategies that get you more quality patients, to communication styles….we get YOU. While we can provide your “typical” digital marketing services like SEO, PPC, or website design, we aren’t typical.
We utilize DATA and Deep Competitive Analysis to generate what matters the most: New, Consistent, Quality Patients.
Patient Match Targeting™
Lower CPA / CPC by 40% – 75%
Whether you’re a single cosmetic or plastic surgery focusing on a specialty or have hundreds of locations, your competition is growing. At the same time, the population is getting older and searching for your specialty / service more often. How do we help you connect with patients? We use Behavior Tracking, Identity Resolution, & AI Machine Learning primarily along with deep competitive intelligence. We use this targeted data to target potential patients who are ACTIVELY in the market for breast augmentation, Coolsculpting, or any plastic / cosmetic procedure you offer. This ultimately allows us to decrease your cost of patient acquisition tremendously.
Strategic Paid Media
We utilize a multi-channel, paid media approach to market your practice. Primarily using online channels like Google & Facebook. We can also use our same hyper-targeted approach on Instagram, Radio, TV & Print.
Search Engine Optimization
Since 2008, we have optimized hundreds of types of cosmetic & plastic surgery business online utilizing SEO. This longer term strategy will pay dividends and truly compliment any paid targeting we’re doing as well. What do prospective patients see when they Google you? Are you coming up in the Google Map (local pack)?
We are firm believers of the Google Guidelines E.A.T. method. It stands for Expertise, Authority and Trust. You won’t be able to adhere to those pieces of the SEO puzzle without a strong website presence that CONVERTS. We will work with your current website CMS or create you a new, optimized website tapered to fit your business model and generate you leads.
Custom “Surgical” Reporting
We know that you want to know what’s happening with your marketing campaigns. We want you to know too. Each client gets a 100% custom, white label-able report that we send out either bi-monthly or monthly (you can view via a link anytime as well!). Each client is more than just a client, they are a true partner and we always strive for the best customer service possible.